Origins Launches Drink Up Intensive Overnight Mask




Origins Introduces NEW Drink Up™ Intensive Overnight mask to quench skin’s thirst. The company claims that when you apply this creamy, ultra-hydrating facial mask before bedtime, you will fall asleep confident that your skin will appear hydrated and refreshed with the morning’s first light.

The company gives an in-depth profile of this new product below:

Mega moisturizers including Orange Peel Wax, Avocado Oil and Mango Butter work with Sodium Hyaluronate and Apricot Kernel Oil to quench parched skin. Drink Up™ Intensive works while you sleep to repair and reinforce skin’s moisture barrier, helping to seal in valuable hydration long into the following day.

NEED: Skin temperature rises during the night causing precious moisture to be lost. Skin is also more permeable while we sleep, allowing products to absorb better and penetrate deeper, providing the perfect opportunity to counteract overnight dehydration.

PRODUCT: This intensely hydrating overnight mask utilizes the natural power of plants to quickly quench skin’s thirst and combat overnight moisture loss while boosting vital hydration levels. Within minutes of applying, skin’s moisture levels are clinically proven to surge to 75%.

BENEFITS: This rich, creamy mask utilizes a powerful combination of Orange Peel Wax, Avocado Oil and Mango Butter along with Sodium Hyaluronate and Apricot Kernel Oil to quench parched skin. Wheat Bran and Olive Extract fortify and seal skin’s vital moisture barrier with the help of Japanese Seaweed, ensuring replenished skin by daybreak. Pomegranate adds a natural boost of antioxidants while Oat Kernel Extract and Purple Rice help calm and soothe. By morning, a brimming reservoir of hydration amplifies skin’s ability to retain optimal moisture levels throughout the day. In a Sensory/Consumer study, 88% of women tested reported their skin was moisturized upon waking.

APPLICATION: Squeeze into palms to warm, and gently massage a liberal amount onto clean skin whenever skin feels thirsty. Tissue off excess.

PRICE: Suggested Retail Price is $21.00 for 3.4 oz/100ml tube

Key Ingredients include:

Orange Peel Wax- Helps maintain skin’s moisture levels.

Avocado Oil- Helps hydrate, condition and heal dry, damaged skin.

Mango Butter- Known for its nourishing properties, Mango Butter is used to heal and rejuvenate damaged skin.

Sodium Hyaluronate- Immediately provides skin with much needed moisture.

Apricot Kernel Oil A gentle, extremely nourishing emollient.

Wheat Bran- Helps fix and seal skin’s moisture barrier to prevent moisture loss.

Oat Kernel Extract- Helps soothe skin.

Pomegranate- A powerful antioxidant that also encourages the healing of skin cells.

AVAILABILITY: Drink Up™ Intensive Overnight mask to quench skin’s thirst will be available November 2009 at Origins Retail Stores, select Department Stores and via www.ORIGINS.com

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