Ardell Lashes and Andrea Team Up With Stila Artsts for NY F/W 2011






Los Angeles, Calif. (February 2011) – Faux fringe and bold brows were fashionably fabulous at New York Fashion Week for Fall 2011. Celebrity makeup artists Sarah Lucero and Lindsey Forrest from the stila cosmetics pro artist team used Ardell® lashes and Andrea® to show off the Fall’s hottest looks.

stila cosmetics artists were backstage at the Lela Rose and Rebecca Minkoff runway shows, creating flawless faces to compliment the gorgeous garments. Andrea® EyeQ’s “came in handy for the deep lip look we did for Lela Rose,” said Forrest, who used them to clean up and sharpen lines on the models eyes and lips.
Both the glamorous eye and sweet lip for the Rebecca Minkoff show and the illuminated skin and eyes of Lela Rose were accentuated with Ardell® Individual Long Black lashes to elongate and thicken the models’ natural lashes. Defined brows completed the look by shaping and enhancing eyes with the Ardell® Duo Brow Brush. The makeup artists topped brows off with Ardell® Brow Sculpting Gel to tame stray hairs and ensure they’d stay in place throughout the event.

Having beautiful, full, and natural looking lashes is a flutter away with Ardell® and Andrea® faux lashes and accessories. Long a favorite of make up artists, Hollywood A-listers and anyone looking to flash some lash, Ardell® and Andrea® lashes are no longer reserved for special occasions; they’ve become part of many women’s morning routine.

The #1 seller of faux lashes, adhesives and eyelash conditioners, Ardell® offers many styles in strips and individual lashes with a full line of accessories including adhesives, combs, curlers and tweezers. Ardell individual lashes use a patented knot-free technology. In addition to a full line of lashes, Andrea® also carries a complete line of wax products, makeup removers and spa-quality face and body masques.

**Please note, the collaboration between lash brands, Ardell® and Andrea®, and stila makeup artists was arranged with the artists alone and not as an official co-branding event with stila.

About American International Industries (A.I.I.)
For 40 years, A.I.I. has been the leading manufacturer and worldwide distributor of innovative, quality beauty and skin care products for men and women. Our product lines include 5 Second Nail, Ardell Eyelashes, Andrea Eyelashes, Body Drench, Bye Bye Blemish, Checi, China Glaze, Clean + Easy, Clubman/Pinaud, Correctionist, Duo, European Secrets, EzFlow, Fright Night, Gena, GiGi, Gypsy Lash, IBD, It’s So Easy, Jeris-Lustray, No Tweeze/Micro Tweeze, Poshé, Prolinc, RAW, Seche, SuperNail, Surgi-Care, Waterworks, Woltra, Woody’s Grooming and Youthair. For more information, visit: http://www.aiibeauty.com/

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