MAC Well-Defined





What makes the topography of an interesting face so compelling?
The shapes, forms and planes are often made, not born. The secrets of sculpting features, creating volumes where they were once lacking, defining areas that didn’t seem so important, all but hold the power of transformation in your hands! Studio Sculpt SPF 15 Foundation and Studio Sculpt Concealer put infinite possibility at your fingertips! 191 Square Foundation Brush is state-of-the-art application for foundation, 195 concealer brush finishes with ultimate precision. Among the finest tools we have.


Well-Defined brings to life over two years of work backstage in the lab to perfect our newest foundation and concealer. Studio Sculpt SPF 15 Foundation is a rich, luxurious Cream Foundation in tube. This lush uniquely textured foundation delivers ultimate hydration while instantly revitalizing dull and dry skin. Smooth and even application yields a medium buildable coverage with a natural-satin finish. It’s paired with Studio Sculpt Concealer, which provides full-coverage that never becomes dry and cakey with a gel-based cream formula slips onto skin, effortlessly hiding imperfections.


Studio Sculpt Foundation


Studio Sculpt Concealer

TRIED AND TESTED: DIRECT FROM THE RUNWAYS TO THE STREET:
INTRODUCING M·A·C’S NEWEST FOUNDATION INNOVATION M·A·C STUDIO SCULPT SPF 15 FOUNDATION & STUDIO SCULPT CONCEALER


Once again, M·A·C has shattered expectations for foundation performance with its debut of Studio Sculpt SPF 15 Foundation. The gel-based cream formula is the final result of an extensive collaboration between M·A·C’s Product Development experts and PRO team of makeup artists. Backstage at fashion week provides the perfect testing ground for M·A·C’s new products and our artists, working tirelessly at countless fashion shows, were eager for a foolproof makeup they could apply quickly and easily. Studio Sculpt is the answer to their prayers. It glides on smoothly and blends effortlessly for a flawless satiny finish—even when additional layers are needed for extra coverage. The water-resistant blend leaves complexions perfectly even-toned and hydrated, while providing all-important broad-spectrum sun protection.

The easy squeeze tube eliminates waste; just dole out the amount needed for each application. Every drop contains uniquely formulated micronized silicone-coated pigments that keep color true, so it appears to sink into the skin without ever becoming mask-like or cakey. A cushiony gel base helps color slip onto skin for a medium-coverage silky finish. The smooth formula offers ample blending time for near mistake-proof application yet adheres flawlessly and stays in place for hours of beautiful wear.

With an ingredient list that reads like a sophisticated skin care product, this makeup clearly aims to offer significantly more than temporary benefits. Sodium hyaluronate, yeast extract and shea butter, all proven moisturizers, add hydration to keep skin looking youthful and feeling healthy. Hyperlea Rhopdopensis Leaf Extract, Beta Vulgaris (Beet) Root Extract and Tamarind Seed Extract help to improve skin’s hydration with continued use. Antioxidant vitamins C and E help defend against free radical damage, and a mixture of titanium dioxide and octinoxate give SPF 15 protection from harmful UVA and UVB rays.

Made for all skin types, this lush formulation is especially suited for dry, sensitive and mature complexions; with continued use, skin becomes increasingly hydrated and supple. Because of the extreme conditions a fashion models skin is exposed to during the 4-week marathon sprint across 4 countries and countless shows, Studio Sculpt was their salvation. This lush uniquely textured foundation delivers ultimate hydration while instantly revitalizing dull and dry skin.

To complete the flawless face created by Studio Sculpt SPF 15 Foundation, M·A·C introduces Studio Sculpt Concealer. Inspired by the needs of M·A·C makeup artists, who demanded a full-coverage concealer that never becomes dry and cakey, the gel-based cream formula slips onto skin, effortlessly hiding imperfections. Its silicone coated pigments help retain color purity, for superb coverage that blends easily yet covers completely with just a small amount of product.
Studio Sculpt SPF 15 Foundation

Available in: NC15, NC20, NC25, NC30, NC35, NC37, NC40, NC42, NC44, NC45, NC50, NC55, NW15, NW20, NW25, NW30, NW35, NW40, NW43, NW45, NW47, NW50, NW55
Suggested Retail Price $28.00 U.S./$33.50 CDN

To apply: Using a sponge or foundation brush, apply an even layer wherever coverage is needed, then blend for the most flawless complexion imaginable.

Studio Sculpt Concealer
Available in: NC15, NC20, NC30, NC35, NC42, NC45, NC50, NW15, NW20, NW25, NW30, NW35, NW40, NW45, NW50
Suggested Retail Price $16.50 U.S./$19.50 CDN

M·A·C STUDIO SCULPT FOUNDATION SPF 15
Q&A WITH GORDON ESPINET, VICE PRESIDENT GLOBAL MAKEUP ARTISTRY, M·A·C WORLDWIDE


Q: How does this formula perform differently from other foundations in the M·A·C line?
Studio Sculpt is incredibly versatile, which makes it unique for many reasons, since its texture is silky and creamy, gliding effortlessly onto skin while providing a natural, velvety finish that’s both modern and natural. It can be blended with moisturizer for a more sheer finish that’s never streaky, or combined with concealer for more full coverage. Create a matte finish by applying powder afterwards, or use Studio Sculpt alone to emphasize skin’s natural sheen and highlights.

Q: Why was this product key for you and your team during fashion week? Has Studio Sculpt been used in any photo shoots?
We have anxiously wanted to offer a foundation that leaves skin looking well-hydrated and completely nourished, and can stand up to being used in various ways. Studio Sculpt can be sheered out or used with powder; it always looks flawless, which is a backstage dream. It is the perfect formula for both film and digital photography, in black and white or color. It’s extremely user-friendly, and the finish remains true and consistent in both color and texture.

Q: Is Studio Sculpt appropriate for HD TV use?
It’s absolutely perfect for High Definition television, because the texture is flawless and it helps skin read as real looking, not overly made up. More importantly, Studio Sculpt’s coverage can be easily manipulated into something very sheer, or layered to offer more coverage where necessary, while remaining even-toned and consistent in texture.

Q: What are some application techniques for the non-professional user?
Begin with a pea size amount on the back of your hand, and use any foundation brush to apply onto hydrated skin. Mix in a bit of your favorite moisturizer (try Strobe Cream or Strobe Liquid), which will create a sheer, luminous finish that makes skin appear to be candlelit. Use any M.A.C concealer over areas that need additional coverage.

Q: In your experience, what skin benefits have been shown with continued use?
Skin becomes more plump and hydrated, it give a youthful look.

Q: How does a medium-coverage foundation like this work well with today's makeup trends?
What’s most important is versatility in creating perfect-looking skin. It needs to appear fresh, flawless, and polished, but the products used to achieve this effect should be indiscernible to the naked eye. A medium coverage like what’s offered by Studio Sculpt allows you to sheer down the formula with various creams and mixing mediums to create glowing skin, but can also be layered with concealer to create a more opaque finish.

Q: Some people can be wary of a product labeled medium-coverage, so who would you say is the ideal person for this foundation? What are their needs?
Studio Sculpt is ideal for anyone wanting to look flawless, but without seeming like they are wearing anything. In essence, this formula is for everyone. It can be easily sheered down to create a light veil of coverage, mixed with luminescent products to create glowing effects or layered to conceal any imperfections. Studio Sculpt will make your complexion look perfect, whether you’re dealing with dehydrated skin, unwanted oily areas, fine lines or discoloration.

Q: You always say we can judge how well something will sell based on how many products are stolen by models backstage, where does Studio Sculpt rate on this scale?
By far, this was the product we most had to keep track of backstage. Makeup artists and models alike fell in love with this formula, and didn’t want to wait for it to be launched to get their hands on it. Studio Sculpt was definitely the number-one product that fell victim to “sticky fingers.”





Brush
191 Foundation Brush A large, flat, squa re-shaped synthetic-fibre brush with a fine, firm edge for distribution and blend ing of liquid, emulsion or cream products on the face or body.
Suggested Retail Price $32.00 U.S./$38.50 CDN

195 Concealer Brush Flexible, synthetic flat brush with slight pointed tip for application and blending of all concealer formulas and other emollient products.
Suggested Retail Price $22.00 U.S./$26.50 CDN


Prep + Prime Skin
Suggested Retail Price $23.00 U.S./$27.50 CDN

AVAILABLE
NORTH AMERICA
FEBRUARY 7, 2009 AT ALL M·A·C LOCATIONS,
1.800.588.0070 AND WWW.MACCOSMETICS.COM
INTERNATIONAL (EXCEPT ASIA)
FEBRUARY 2009 AT ALL M·A·C LOCATIONS,
1.800.588.0070 AND WWW.MACCOSMETICS.COM

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